Issues
The client was a large retail and distribution group seeking continuous market intelligence to support strategic planning, supplier evaluation, and logistics transformation. Their leadership recognized the need for structured insights to monitor competitive movements, pricing trends, regulatory changes, and innovations across the Saudi logistics sector. They required a system allowing ongoing intelligence generation to strengthen strategic decision-making.
Solution
We developed a comprehensive market intelligence program covering competitive analysis, pricing benchmarks, regulatory updates, technology trends, customer needs, and infrastructure developments. The system incorporated periodic reporting, dashboards, and a structured insight-capture process to ensure ongoing intelligence flow. Intelligence outputs were designed to directly support strategic planning, commercial decisions, and operational adjustments.
Approach
- Conducted recurring data collection across logistics operators, suppliers, and industry stakeholders.
- Built dashboards tracking capacity availability, price fluctuations, and service trends.
- Analyzed regulatory updates and policy developments impacting logistics operations.
- Performed competitor profiling to identify shifts in service offerings and network strategies.
- Delivered structured insights through quarterly reports and leadership briefings.
Recommendations
We advised institutionalizing the intelligence program through a dedicated internal team supported by our ongoing advisory. Additional recommendations included using intelligence outputs to guide warehousing strategy, renegotiate logistics contracts, and identify early opportunities for digital transformation. We suggested embedding intelligence reviews into quarterly leadership routines to ensure the insights drove strategic outcomes.
Engagement ROI
The structured intelligence program improved strategic responsiveness, reducing planning uncertainty by 45%. The client renegotiated key logistics contracts, achieving cost savings exceeding SAR 2.1 million. Early identification of market trends enabled faster adoption of automation technologies and efficient capacity planning across retail distribution centers.